Who am I and how can I help you?
My skills.
As a highly detail-oriented designer that sees every design opportunity as a chance to create something fresh and exciting, I consistently produce innovative and visually compelling designs. I am proficient at creating print and digital marketing materials, developing brand identities, photography, copywriting, and interaction design, though my favourite domains are motion graphics and editorial and layout design. By using design thinking methodologies to effectively solve problems, I am committed to delivering captivating work that not only exceeds client objectives, but leaves a lasting impression amongst my clients’ audiences.
What makes me unique.
I’m adamant that design can be expressive, artistic, and experimental, and still convey effective messages. I routinely bring traditional/mixed media into a digital space during my process to stay creative.
Working with me, clients can expect to be heard and guided through a seamless process that takes the stress of the visual aspect of their business off their plate. I genuinely want to know what business owners’ stories are, and I want to help them amplify their message through exceptional visual communication.
A little about me.
I’m fortunate that my crafty parents encouraged my creative hobbies growing up, but I prided myself in staying grounded in reality; pursuing traditional art could never lead to a viable career.
It wasn’t until my high school art teacher talked me into enrolling in a creative program that I really considered the possibility of monetizing visual work. Heeding his advice, I applied to Concordia University for the Design program (BFA) with a Minor in Sustainability Studies and to my delight, I was accepted.
When I started my studies, I knew this field was the perfect fit for me. I learned that design was so much more than just aesthetics; design has the power to increase the accessibility of communications, has a mass influence on emotions and beliefs, and transforms user experiences.
But when Covid hit, my life took a turn. Dorms closed and I went back home to Windsor. A month later, my dad got diagnosed with pancreatic cancer, making me want to stay in Ontario. I withdrew from Concordia as a result, but I didn’t want to put my education on hold for too long. I enrolled in Conestoga’s Bachelor of Design program so that I could get my degree in the field I fell in love with, while being able to stay close to home until my dad sadly passed in 2021. The fact that I continued my education in design despite losing him is a testament to my commitment to my field.
Today, I channel my passion for design into crafting thoughtful brand identities, intuitive digital experiences, and strategic visuals that connect with people. Whether through freelance work or corporate projects, my goal remains the same—creating designs that are both functional and meaningful.
Let's work together.
I would love to connect with you on LinkedIn.
Please feel free to email me at design@vienneseto.com for any questions or inquiries, or fill out my form. Looking forward to hearing from you!
